Advertising: New Techniques for Visual Seduction

After all, if 2D drawing was good enough for guys like Leonardo da Vinci and Andrea Palladio, it should be good enough for us, right? Nonetheless, thereБЂ™s a growing trend of using CAD programs to create 3D models and letting the CAD program generate the 2D views more-or-less automatically. This approach seems more logical, especially if the documentation requires numerous, complex views of the same object. 3D modeling also is a virtual necessity (pun intended) when you want to create rendered (shaded) views for presentation purposes. The 3D construction and visualization tools in AutoCAD have improved dramatically over the years to support this 3D modeling approach to CAD, but itБЂ™s still a complex process that requires sophistication on the part of the CAD user. Although 3D modeling requires only one more dimension than 2D drafting, developing 3D CAD models is considerably more complicated. Users must master new techniques and contend with the 2D limitations of most display screens and input devices. This chapter introduces you to the concepts, tools, and techniques for AutoCAD 3D modeling and visualization ...»